New Lacoste e-shop in Cyprus by Sleed
Lacoste launches its first official e-shop in Cyprus, developed by Sleed and aligned with the brand’s global guidelines. The project includes extensive tracking and event setup to support digital growth and optimization.
New Lacoste e-shop in Cyprus by Sleed
A new digital channel for the local market
Lacoste inaugurates its official entry into Cypriot e-commerce, presenting its new e-shop, which was implemented by Sleed. This is a brand-new digital channel, as there was no previous online presence of the brand in Cyprus.
The new lacoste.cy is an adaptation of Lacoste Greece and follows the global guidelines of the historic and international brand. Sleed undertook the development and the technical customization of the site to the needs of the Cypriot market, ensuring full functionality, high performance, and compatibility with existing infrastructure.
An important feature of the project is the implementation of one of the most comprehensive tracking & event setup solutions. This approach enables Lacoste to generate rich and detailed data, on which its digital activity is based, as well as the promotion and optimization of the new e-shop.
As the first official e-shop in Cyprus, the project marks the brand’s strategic entry into the local digital market. At the same time, it lays the foundations for the next day of Lacoste’s online retail.
Evangelos Kotsōnis, Head of Tech at Sleed, stated:
«The technical implementation of Lacoste’s new e-shop in Cyprus is a project with high demands and strict specifications. We are proud to contribute to Lacoste’s digital rollout in a new market, delivering a site that combines reliability, aesthetics, and modern technology.»
With the new e-shop, Lacoste makes a dynamic entry into Cypriot e-commerce, opening a new point of connection with its consumers.
