Knowledge LibraryBlog
Explore our collection of case studies, news, podcasts, and AI insights

Save Lagokefalos: How easily can something look real on the internet?
Save Lagokefalos is a fictional digital awareness project that shows how professional presentation, metrics, and emotional storytelling can make the absurd seem credible online. It invites us to pause before sharing and to separate good design from truth.

Sleed implemented JD Sports’ loyalty program
Sleed delivered the end-to-end development and launch of JD Status, JD Sports’ official loyalty program for Greece and Cyprus. The program offers JD Cash rewards, early access to limited drops, exclusive offers, and a digital card.

HappyOnline joins the Claude Partner Network: another step for Sleed’s AI ecosystem
HappyOnline has become an official member of the Claude Partner Network, strengthening Sleed’s AI ecosystem. The move accelerates implementation, improves AI integration, and reduces risk for clients adopting AI solutions.

Sleed takes over the SEO and GEO of Magenta Insurance
Sleed announces a new partnership with Magenta Insurance to strengthen its organic visibility through SEO and enhance presence in AI search environments through GEO. The project includes technical and content optimization, backlinking, and targeted actions for discoverability.

Freenow by Lyft and Sleed bring “Destination ZEN” to BeWell Festival 2026 by Allwyn
Freenow by Lyft joined BeWell Festival 2026 by Allwyn as Official Mobility Partner, connecting everyday travel with wellbeing. Together with Sleed, it introduced “Destination ZEN,” a space designed for short moments of calm and decompression.

Google Marketing Live EMEA 2026: What it means for tomorrow’s marketing
Key takeaways from Google Marketing Live EMEA 2026, from AI-powered Search and YouTube Demand Gen to agentic commerce and next-gen measurement. What changes now is how marketers feed data, signals, and strategy into AI-first systems.

Sleed Took Over Pharmacy2go’s CRM Strategy
Pharmacy2go partnered with Sleed to design and implement a comprehensive, data-driven CRM strategy powered by marketing automations. The initiative focuses on personalization, segmentation, deliverability, and KPI-driven optimization to increase loyalty and LTV.

New partnership between Sleed and Tiresias
Sleed has entered a new partnership with Tiresias, taking on the end-to-end digital design of the TSEK platform and its services. The collaboration also covers content strategy, social media management, and creative direction to strengthen trust with business audiences.

New Lacoste e-shop in Cyprus by Sleed
Lacoste launches its first official e-shop in Cyprus, developed by Sleed and aligned with the brand’s global guidelines. The project includes extensive tracking and event setup to support digital growth and optimization.

Freenow by Lyft and Sleed in a unique pre-match moment
Freenow by Lyft and Sleed created a standout pre-match activation at the Betsson Greek Cup Final, delivering the official ball via a custom remote-controlled vehicle. The initiative was supported by the #PameTeliko influencer campaign, extending the brand experience from the ride to the stadium and beyond.

New Holland & Barrett Cyprus e-shop by Sleed
Sleed designed and developed the new live e-shop for Holland & Barrett Cyprus, delivering a refreshed UX and significantly faster browsing. The project also includes robust tracking, Tech SEO readiness, and hosting, with subscription functionality coming next.

Sleed is now a TikTok Marketing Partner
Sleed has earned the TikTok Agency Badge within the TikTok Marketing Partners Program. The recognition highlights its expertise in building high-performing TikTok-first campaigns across industries.
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