In the 20th episode of the #SleedTheWay Podcast, Stelios Eliakis, CEO of Sleed, hands over the host role to his previous guest, Christos Georgakopoulos, Digital Product Manager, who in turn welcomes Panagiotis Kondylis, Director of SEO at Sleed.
The three of them discuss their long-standing experience in the Digital Marketing space and the challenges they have encountered along the way.
They also talk about Google Analytics 4 and their experience with the new platform. Panagiotis mentions that his focus is on developing tools that support the onboarding of new team members and on delivering more insights, before the conversation shifts to the value of artificial intelligence and automation.
Finally, the speakers discuss SEO’s significant contribution to increasing organic traffic to websites, also referencing the elements a project needs in order to have strong prospects for success.
This podcast series features Sleed executives, partners, clients, and industry experts. Our top priority is to spotlight the people who shape our culture, along with our solutions and services, through discussions that address today’s industry challenges. These are open, spontaneous conversations, and we hope to support the wider market with Tips & Tricks around Marketing and beyond.
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