In the 30th episode of the #SleedTheWay Podcast, Dionysis Katsimpas, Digital Marketing Director at Sleed, welcomes Katerina Spiliopoulou, the company’s Head of Social Media.
In this episode, we unpack the full potential of Social Media-from a comprehensive strategy tailored to the needs of each brand to successful execution, reporting, and measurable results.
How should brands approach content, and what challenges do they face? Why is TikTok changing the game?
Katerina and Dionysis also discuss what it means to be a Social Media Manager today and which skills you need to stand out.
So, how can brands succeed on Social Media without getting lost in the sea of content?
This podcast series features members of our team, partners, clients, and market experts. Our goal is to spotlight the people at the core of our culture, present our solutions and services, and discuss today’s industry challenges. The content includes open, spontaneous conversations aimed at contributing to the market’s evolution with tips and tricks around Marketing-and beyond.
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