Knowledge LibraryBlog
Explore our collection of case studies, news, podcasts, and AI insights

Politeia x Sleed: The New Online Bookstore Experience
Politeia and Sleed redesigned politeianet.gr from the ground up to bring the physical bookstore experience into a fast, accessible, user-first e-commerce ecosystem. The relaunch improved conversions, reduced abandonment, and delivered strong Core Web Vitals without SEO losses.

Pharm24 x Sleed: Brand, Performance & Loyalty as One Growth Engine GOLD Winner – Best in Beauty, Health & Pharma
Pharm24 and Sleed connected brand strategy, performance marketing, and loyalty into one digital growth engine. The approach boosted retention, conversion, CLV, and loyalty growth, earning GOLD at the E-volution Awards 2026.

SLEED THE WAY #42 | THE ARTIFICIAL INTELLIGENCE OF THE ’80S: HOW IT BROUGHT US TO GPT TODAY
In this episode of Sleed the Way, Stelios Eliakis talks with Professor Giorgos Doukidis about the evolution of AI from the 1980s to today and its impact on business decision-making. They also discuss the university’s role in innovation and the leadership traits that matter now.

Freenow by Lyft and Sleed in a unique pre-match moment
Freenow by Lyft and Sleed created a standout pre-match activation at the Betsson Greek Cup Final, delivering the official ball via a custom remote-controlled vehicle. The initiative was supported by the #PameTeliko influencer campaign, extending the brand experience from the ride to the stadium and beyond.

What Is Claude Design?
Claude Design isn’t a brand-new product but the official naming of a behavior users have had for months: creating branded design outputs directly in Claude. Alongside Mythos and Opus 4.7, it signals Anthropic’s strategy to span everything from national security to everyday marketing work.

RECODE THE FUTURE UNWRAPPED: 360°, AI AND WHAT THE MARKET REALLY WANTS
In this episode of #SleedTheWayPodcast, Nikoleta Merzioti speaks with Sofia Protonotariou about findings from the “Recode The Future” survey of 150+ executives. They explore how marketing, technology, and business are evolving, from AI readiness to shifting client expectations.

Lacoste x Sleed: – The Digital Flagship of French Elegance
Lacoste Greece launched a new e-shop designed to translate the brand’s premium DNA into a high-performing digital experience. Sleed delivered a data-driven, omnichannel eCommerce ecosystem that boosted revenue, sales, and efficiency.
![Facts, Stats & Latest News from the SEO, Search & Marketing Industry [April, 2026]](https://lojosdqcuufjyvsihfyv.supabase.co/storage/v1/object/public/blog-images/posts/1776238440780-mpim.png)
Facts, Stats & Latest News from the SEO, Search & Marketing Industry [April, 2026]
April 2026 brought major SEO and AI-search developments, from the March Core Update’s impact to AI Mode becoming more embedded in Google Search. Key stats also highlight shifting citation patterns, traffic concentration, and the growing importance of brand authority.

New Holland & Barrett Cyprus e-shop by Sleed
Sleed designed and developed the new live e-shop for Holland & Barrett Cyprus, delivering a refreshed UX and significantly faster browsing. The project also includes robust tracking, Tech SEO readiness, and hosting, with subscription functionality coming next.

ALTERLIFE x Sleed: Less Noise, More Results | Gold Winner – Best in Sports, Fitness & Leisure
A performance-first digital strategy for ALTERLIFE that increased leads and reduced CPA through forecasting, KPIs, and omnichannel planning across Meta, Google, TikTok, and DV360. The approach connected digital and ATL activity to drive sustainable growth.

Sleed is now a TikTok Marketing Partner
Sleed has earned the TikTok Agency Badge within the TikTok Marketing Partners Program. The recognition highlights its expertise in building high-performing TikTok-first campaigns across industries.

Code Without a Signature
Amazon-linked outages highlight how optimizing for AI tool usage can undermine reliability and accountability. The real fix is building guardrails, review culture, and clear outcome-based metrics around AI-assisted development.
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